ADDYs Celebrated with StyleADDYs Celebrated with Style AAF Jackson celebrated the ADDY winners on February 17th with a Black and White Masquerade ball held at The South. This year, 28 Gold ADDYs went to the professionals representing 6 different agencies—Dollarhide Film, Inc; Godwin Group; Kirkpatrick & Porch Creative; Mad Genius; Maris, West & Baker; The Ramey Agency; . Two Gold ADDYs were awarded to work submitted by Zach Hensley of Antonelli College. Fifty-nine Silver ADDYs were also awarded with two of those going to student work. A...

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Mary Lee Honored with Silver MedalMary Lee Honored with Silver Medal On Wednesday, February, 8, the Silver Medal Committee surprised Mary Lee with the news of her selection as the 2012 Silver Medal recipient. On February 17, 2012, the American Advertising Federation of Jackson (AAF Jackson), the metro area’s only nationally-affiliated professional organization dedicated to the advertising industry, presented Mary Lee with the 2012 Silver Medal Award. “The Silver Medal Award Program was established in 1959 to recognize men and women who have made outstanding...

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AAF Jackson Members Learn About Political MarketingAAF Jackson Members Learn About Political Marketing A panel of local and state politicians discussed how they utilize advertising to get their message out to the masses.  The panel talked about how and why successful candidates must utilize advertising and social media to run successful campaigns and to continue to build relationships with constituents and voters once they are in office. Political strategist, Keith Plunkett, moderated the panel discussion.  The panel of experts includes: Mick Bullock, Lt. Governor Phil Bryant’s Communications...

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6th Annual Bob O'Brien Memorial Golf Classic a Success6th Annual Bob O'Brien Memorial Golf Classic a Success Four-man scramble teams took to the fairways and greens during the sixth annual Bob O’Brien Memorial Golf Classic, hosted by AAF Jackson. Held at Bay Pointe Resort and Golf Club in Brandon on Thursday, November 3, the fundraising tournament was once again a big success, drawing rave reviews from participants. Ten sponsors — Maggie Clark Media Services, PC Data, Thomas O’Brien and Friends, Godwin Group, WDBD-Fox40, Mad Genius, Radio People, Johnny Maloney & Friends, Jackson Paper, and...

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AAF Jackson Learns from Cathead VodkaAAF Jackson Learns from Cathead Vodka Mississippi outlawed alcohol in 1907 and, in 1966, became the last state to repeal prohibition. Fast forward 104 years and two fine gents, Austin Evans and Richard Patrick, fired up the state’s first legal still. Co-founder of Cathead Vodka, Cathead Distillery, and Bottle Tree Beverage Company, Austin shared about his experience with launching a new brand in the highly competitive vodka market. He even brought along two bottles for door prizes and made our first time visitor from Brice Media one...

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EVENTS

February 17, 2011

ADDY Awards Black and White Masquerage

February 17, 2012 @ The South

Make your reservation now.

 

November 3, 2011

AAF Annual Golf Tournament Fun-Raiser

November 3, 2011 @ Bay Pointe

Download the Tournament Brochure for information on how to register your players and/or sponsor the event.

 

SEPTEMBER 15, 2011

Monthly Membership Meeting — Speakers Austin Evans and Richard Patrick from Cathead Vodka

August 18, 2011 @ 11:30 Mississippi Sports Hall of Fame and Museum
(next to the Ag Museum on Lakeland Drive near I-55)

AAF Members: FREE  |  Non-AAF Members: $25 each

ABOUT THE PROGRAM:
Mississippi outlawed alcohol in 1907 and, in 1966, became the last state to repeal prohibition. Fast forward 104 years and two fine gents, Austin Evans and Richard Patrick, fired up the state’s first legal still. Co-founders of Cathead Vodka, Cathead Distillery, and Bottle Tree Beverage Company, Richard and Austin will share about their experience with launching a new brand in the highly competitive vodka market. We’ll learn how they used marketing and advertising to structure their brand launch & their strategy to become known in the Vodka world.

RSVP NOW AAFJackson@gmail.com

 

AUGUST 18, 2011

AAF Jackson Invites You To Learn About Changing Demographics & How This Affects Your Business, Today & Tomorrow

August 18, 2011 @ 11:30 Mississippi Sports Hall of Fame and Museum (next to the Ag Museum on Lakeland Drive near I-55)

Get a quick glimpse of the fall’s hit shows as WAPT and Fox40/My 35 present their fall lineup.

Then, hear from Kelly McDonald, a marketing and advertising expert with more than 20 years of global advertising agency experience, in both the general market & Latino market, and enjoy excellent food and networking.

AAF Members: FREE  |  Non-AAF Members: $25 each

RSVP NOW AAFJackson@gmail.com

ABOUT THE PROGRAM: The 2010 Census numbers are in and the findings are startling and profound. One in three Americans is not White. Four states have “minority majority” populations. Young people increasingly are opting not to get married. Asians have the highest household income of any race or ethnicity. Rural communities are losing population fast. Now, more than ever, it’s imperative that you understand the changing demographics of the communities and groups you serve. How can you best serve a local community or organization if you don’t know what your community looks like today? This presentation will focus on why changing demographics and diversity are business opportunities and how these changes affect your business today and tomorrow.