AAF Jackson celebrated the ADDY winners on February 17th with a Black and White Masquerade ball held at The South.

This year, 28 Gold ADDYs went to the professionals representing 6 different agencies—Dollarhide Film, Inc; Godwin Group; Kirkpatrick & Porch Creative; Mad Genius; Maris, West & Baker; The Ramey Agency; . Two Gold ADDYs were awarded to work submitted by Zach Hensley of Antonelli College. Fifty-nine Silver ADDYs were also awarded with two of those going to student work.

A big thank you to all of our sponsors: A2Z Printing, Comcast Spotlight, Service Printers, C Spire, Mississippi Business Journal, Production Services Association, DIG Creative Solutions, Hederman Brothers, PIP Printing and Marketing Services, and the AAF Past Presidents. Your support is much appreciated.

CONGRATULATIONS TO THE BIG WINNERS OF THE NIGHT:

BEST OF SHOW OVERALL
Harmony Farms Logo – Kirkpatrick & Porch Creative

BEST OF SHOW BROADCAST
Malone Scholarship TV Campaign – Kirkpatrick & Porch Creative for St. Andrew’s Episcopal School

BEST OF SHOW PRINT
”Discover Your All” Brochure – Agency: Kirkpatrick & Porch Creative for All Saints Episcopal School

BEST OF SHOW PUBLIC SERVICE*
MDH ‘Flu’ Campaign – Maris, West & Baker for Mississippi State Department of Health

MOSAIC AWARD
Hope Today Campaign – Kirkpatrick & Porch Creative for MadCAAP

BEST OF SHOW INTERACTIVE
Great American Steamboat Company Website – GodwinGroup for Great American Steamboat Company

GRAPHIC DESIGNER OF THE YEAR
Keith Fraser – Maris, West & Baker

ART DIRECTOR OF THE YEAR
Alecia Porch – Kirkpatrick & Porch Creative

COPYWRITER OF THE YEAR
Marlo Kirkpatrick – Kirkpatrick & Porch Creative

JUDGES CHOICE AWARD FOR PRODUCTION
Josh Schooler – The Ramey Agency

BEST OF SHOW STUDENT
Zacheriah Hensley

» Download the Winners Book

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On Wednesday, February, 8, the Silver Medal Committee surprised Mary Lee with the news of her selection as the 2012 Silver Medal recipient.

On February 17, 2012, the American Advertising Federation of Jackson (AAF Jackson), the metro area’s only nationally-affiliated professional organization dedicated to the advertising industry, presented Mary Lee with the 2012 Silver Medal Award.

“The Silver Medal Award Program was established in 1959 to recognize men and women who have made outstanding contributions to advertising,” said Becky White, president of AAF Jackson.  “The American Advertising Federation honors active individuals involved in furthering the industry’s standards, creative excellence and responsibility in areas of social concern.”

Mary served on AAF Jackson’s board in several positions prior to becoming president in 2009 and was recognized as Club President of the Year. This year, she returned to serve as the Club’s Treasurer.

Upon completing her college education, Mary joined Neiman Marcus as a copywriter. In 1979, she returned to her hometown, Jackson, to Maris, West & Baker as Copywriter/Broadcast Producer. Her successes as a producer of multi-media campaigns at the local, regional and national levels resulted in numerous creative excellence and marketing awards for the agency’s clients.

Mary Lee moved back to Dallas in the mid-80s when she accepted the position of Copy Chief at Neiman Marcus, and later as Creative Director and Partner for Corporate Image, Ltd. By the mid-90s, The Limited, a national corporation headquartered in Columbus, Ohio, recruited Mary to serve as Copy Chief for the Express Division.

By the late 90s, she gained the Senior Creative Director title and a seat at ABD Group located in Chicago, where she was charged with managing the creative staff. In 2001, she returned to Jackson to serve as Advertising Director for The Partnership for a Healthy Mississippi. When Frontier Strategies was established in 2002, partners Quinton Dickerson and Josh Gregory, recruited Mary to be the agency’s Creative Director.

“In her 30 plus years of service to our industry Mary has crafted more words, supervised more artists and managed more writers than possibly any other individual in the history of the Jackson advertising community. She is known for her discerning eye and impeccable good taste,” said Maggie Clark, past AAF Jackson president and former AAF District 7 governor.

She has also been an active business leader and community volunteer. During Mary’s involvement in the Jackson Junior League she was integral in helping establish Mistletoe Marketplace. After having served on the board of directors of Community Animal Rescue & Adoption, Inc. (CARA), she continues to support the local non-profit, and is involved as a volunteer on several committees at Northminster Baptist Church.

Mary and her husband Joe reside on her family farm at Byram with their grandson, Nicholas Butler, and their eight dogs.

Congratulations Mary!

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